The upcoming Telugu film “Kushi,” which stars Samantha Ruth Prabhu and Vijay Deverakonda in the lead is one of the most eagerly anticipated films. The movie’s non-theatrical rights, including Hindi, have now been acquired in a massive deal. The bidding for the non-theatrical rights to Kushi is proof of Deverakonda’s enduring appeal and the directors’ confidence in the superstar. The audience is particularly anticipating his debut pairing with Samantha, especially given their respective prominence in India.
Sources claim that a significant Bollywood company and music label won the rights in the face of stiff competition from other channels. Additionally, the theatre openings in other nations generated a substantial amount of revenue, putting the overall business well past the century mark.
Regardless of how well the movies did at the box office, Vijay Deverakonda’s stardom is immense and his popularity has not reduced. The Mythri Movie Makers-produced and Shiva Nirvana-directed film starring Vijay Deverakonda and Samantha Prabhu is supposed to release in theatres in February 2023. The film’s release is now pushed to next year and the shoot resumes after Samantha returns fit.
Along with Kushi, Vijay will appear in the action movie “Jana Gana Mana,” which also stars Janhvi Kapoor and Pooja Hegde. Vijay Deverakonda is a rising star in Tollywood. He has dedicated ample time to developing a rugged and sculpted physique for the role of Liger. The actor’s suffering was in vain because the movie was a failure. Vijay Deverakonda also sustained a shoulder injury during filming the movie, and it took him eight months to fully heal from the agony.